Sanctum Soho

Located in the heart of London's West End, the Sanctum Soho Hotel is a celebration of the neighbourhood in which it stands: like Soho itself, the hotel exudes an edgy glamour, and both its design and ambience have an artsy, bohemian flair.

Accordingly, the 30 individually-designed rooms – ranging from crash pad to suite all the way up to a penthouse apartment – are anything but formulaic. Designer Lesley Purcell conceived four distinct mood schemes to meet the diverse aesthetic preferences of hotel guests at London's Sanctum Soho ranging from sexy and masculine deep chocolate browns, to streamlined glittery silver, sensual soft pinks, and deep exotic mauves for a more dramatic and provocative edge.

Each one-of-a-kind room has a personal feel, with real, tasselled keys replacing the standard electronic variety. Each also comes with a state-of-the-art Phillips entertainment system, iPod connection capability, Internet access, Miller Harris bathroom amenities and Sleep 400 thread count Egyptian cotton bed linen. Services include 24-hour room service, in-room beauty treatments and same-day laundry, shoe shine and pressing.

The Third Space health and fitness club and roof-top spa provide for guests' wellness needs, while a restaurant serving quintessentially British cuisine and a 24 hour residents roof top bar supply the ultimate in quality food and exciting cocktails. For business or entertainment, the Sanctum Soho Hotel features a private cinema that can be converted into an events space upon request.

Sanctum Soho is in the heart of London’s West End, surrounded by London's best restaurants and night life. The hotel is moments from the shopping of Regent Street, Oxford Street and Bond Street and less than a five minute walk to Theatreland & Piccadilly Circus.